Super responsive, thorough and knowledgeable.
Karen has loads of ideas and feedback too, which has really assisted us with our PPC strategy.
Twice as many leads generated
Click through rate improved from 3.5% to 7.6%
Increase in position 1 impressions
Fall in bounce rate from 63% to 48%
Paid users viewed 30% more pages
Karen and Dorcas work in partnership with the rest of our Marketing team to ensure we get the best return on our ad investment."
Direct enquiries generated from Day 1
Significantly higher top-of-page impression rate than competitors
Continual call in cost-per-conversion over 12 months
Increasing levels of engagement with campaign landing pages
It has generated a vastly improved return on investment and we’re now making a better use of our marketing budget.”
Spend on clicks reduced by more than half
Higher page ranking at a lower cost-per-click
9 times higher click-through-rate
5 times more trackable enquiries
Cost-per-enquiry down 92%
Karen and her team are more thorough than I've experienced in an agency before.
They also respond to requests really fast and are always a pleasure to speak to.
I can't recommend them highly enough."
I'd highly recommend Ethos Metrics - in addition to an exceptional campaign build and continuous maintenance, they're constantly delivering great insights and feedback to our website, helping us grow both organic and paid leads.
At the time, we were receiving some good leads through Google but felt it could be improved.
We didn't have the time or the knowledge to best manage our campaign so decided to bring in a professional.
Ethos have now been running our campaign since 2017 and in this time, they have been so successful at improving our visibility that we, in turn, doubled our spend as we were confident on the return.
The best thing about hiring Ethos is that they always offer excellent ideas on how to improve and move the campaign forward and they save us heaps of time."
When you're working to limited budgets and have a lot do, getting measurable value and ROI on activity such as PPC is essential.
Some of my clients work in highly competitive markets which means on-line advertising needs a creative and clever approach.
Ethos Metrics delivers that time and time again - thank you for everything you do."
We paid less for more leads which converted better.
She has a meticulous approach, testing exhaustively and fine-tuning until we really feel we're maximising our spend.
She takes the trouble to understand our business and its needs, in order to create campaigns that are timely and relevant.
I can't recommend her and her team highly enough."